Finding the right images to represent your brand online is important.
Photography can make or break a website design. Great photography can make a website stand out, while poor quality or DIY photos can make your company look unprofessional.
While I would always suggest hiring a photographer to take photos for your website, that’s not always feasible. Using stock photography can be the next best thing.
But it’s SO EXPENSIVE.
Unless you know where to look.
After using a ton of online photo resources over my 15 year career, I’ve put together a list of the top 3 places you can find completely free images to use on your next project. Taking advantage of these great resources is sure to boost the look of your website, and the best part is, it wont cost you a dime.
Let’s take a look at the list.
Pexels provides high quality and completely free stock photos licensed under the Creative Commons Zero (CC0) license. All photos are nicely tagged, searchable and also easy to discover through our discover pages. They host over 40,000 high quality photos, and that number is growing weekly. Their library is a mixture of user-submitted photography, and curated photos from other free image sources online.
Pixabay has over 1.3 million images (and videos!) in their free library. Pixabay is a vibrant community of creatives, sharing copyright free images and videos. All contents are released under Creative Commons CC0, which makes them safe to use without asking for permission or giving credit to the artist – even for commercial purposes. Not only will you find high quality images, you can find videos, illustrations and vector graphics.
Out of all the free resources, I’ve found Unsplash to have the highest quality of photographs out there. While their library might not be as robust as Pixabay, many of their photos are truly stunning. Unsplash’s content is generated by user submissions from photographers all over the world who contribute to their library. I find their photos to be more artistic and less “stock” looking. Plus, out of all the sites, Unsplash seems to provide the most relevant search results, and has the easiest downloading options of the bunch.
The imagery on your website plays a vital role in the overall look and feel of the design. While stock photography isn’t necessarily the best option, it can still be used effectively to create some beautiful designs.