Built to Last, Not Just to Launch

There’s no shortage of agencies who’ll throw together a website and send you on your way. We’re not one of them.

Last updated: October 11, 2026

Hey, I’m Kyle…

I’ve been building websites since 2017, but I came to web development the long way, after 15 years as a graphic designer in the sign and print industry. That background still shapes everything I build. I think about layout, hierarchy, typography, and craft in ways most developers never trained for, and I like to think it shows in the work.

OGAL is my small business here in Richmond, Virginia. It’s how I support my family, so every project gets treated like it matters. Nothing gets passed off to a junior account manager or shipped overseas for pennies on the dollar.

Established 2017

50+ 5-Star Reviews

WordPress Educator

Kyle’s keen eye for pixel-perfect design and unique focus on web performance makes him an outstanding partner for your WordPress projects.

Brian Jackson

Founder, Perfmatters

There are a few people I lean on to make sure we’re always heading in the right direction. Kyle is one of those people.

Tom Usborne

Founder, GeneratePress

I’ve worked with Kyle twice now. The reason I came back the second time is quite simple: Kyle is great at what he does.

Joost de Valk

Founder, Yoast SEO

Man smiling in a floral shirt

What we believe

Too many agencies cut corners you can’t see.

Templates, AI, bloated plugins, accessibility as an afterthought, performance as “phase two.” It’s faster and cheaper, and the client doesn’t know what they’re missing until they do. Then they’re impossible to get ahold of.

We build to a standard most agencies don’t bother with because their clients don’t know to ask for it. Yours should.

Fast

90%+ PageSpeed score guarantee for top-of-the-line performance and loading times.

Accessible

Built to WCAG standards from day one, because the internet is for everyone.

Maintainable

Clean and lightweight, so you (or anyone after us) can actually work on it.

Built to Last

More than just web developers – we’re your partner for long-term growth and support. 

Our Process

Project success is based almost entirely on process — which is something we pride ourselves in!

1. Introduction Call

2. Estimate

3. Project Discovery

4. Proposal

5. Project Kickoff

6. Design & Development

7. Testing / QA

8. Launch

9. Aftercare

Our Specialists

If a project calls for it, we have experts to call on!

A woman with long blonde hair smiling gently, resting her chin on her hand, wearing a purple top, against a dark background.

Abby

Copywriting & Content Strategy

Smiling woman with long brown hair in a bright room

Cheryl

IAAP CPACC Certified accessibility expert

Smiling man wearing glasses and blue plaid shirt

Pete

Traditional SEO & AI visibility

No guessing games. Here’s what to expect.

Know what it costs before we start.

From the very first consultation, you’ll know what to expect cost-wise, every step of the way.

$3,500

Project minimum

$9,550

Average project (2025)

$100

Monthly website management

  • Transparent estimates. A ballpark after our intro call. A detailed, fixed quote after discovery.
  • Scope changes handled upfront. If something changes, we agree on the cost before any work happens.
  • Guaranteed pricing. Once we agree on a price, that’s the price. No unexpected invoices.
Get an Instant Estimate

You’ll never have to chase us down.

Email is our home base. When a call makes more sense than a thread, we’ll put one on the calendar.

Email

Primary communication. Replies within 8 business hours.

Phone / Zoom

Scheduled meetings, whenever talking it through is faster.

Weekly

A project status update in your inbox every Friday.

Most projects launch in 6 to 10 weeks.

The exact timeline depends on the size of the project and how quickly we keep things moving together. You’ll get a clear schedule before we begin, and an update every Friday so you always know where things stand.

Kickoff 6–10 weeks Launch
Discovery & plan Design & development Testing Launch

What keeps it on track

  • Content ready on time
  • Quick feedback
  • Timely approvals

These Are Our Commitments

We believe in craftsmanship, transparency, and education; the three pillars of a great product, a collaborative relationship, and success that continues long after launch. Because great websites aren’t built — they’re born.

Craftsmanship

Templates and shortcuts might be faster, but they don’t last. Every site we build is fast, accessible, and maintainable — built to a standard most agencies don’t bother with because their clients don’t know to ask for it. Yours should.

Transparency

Clear is better than clever. You’ll always know what things cost, where the project stands, and exactly who’s doing the work. No runarounds, no surprises, no invoices you didn’t see coming.

Education

Most agencies hand you a website and disappear. We’d rather you understand what you have and feel confident using it. That means walking you through decisions during the build, training you at launch, and being reachable after — not just while the invoice is open.

Ready to talk?

If you’ve read this far, you’re not just shopping around. Let’s find out if we’re a fit.

Get Started