Client Resources

Plain-English answers to the questions clients ask me most.

What’s Included in Our Website Management Plan

Everything that's quietly running in the background to keep your site healthy — from hosting and security to backups, monitoring, and a person who actually picks up the phone.

The OGAL Stack

The complete list of every tool, plugin, and service I use to build and run client websites — and a quick note on why each one earned its spot.

Taking Over Your Website Management

A practical, step-by-step guide for what to set up and hand off if you ever decide to move on from my management service.

Image, Graphic, Font, and Video Licenses

Why "I found it on Google" isn't permission, what licensing actually looks like for different kinds of content, and where I get the assets I use on client sites.

Plugin and Theme Licenses

The professional tools running on your website come with annual license fees — here's how that works, what's covered while you're a client, and what changes if you ever leave.

Why Isn’t Google Showing My Site the Way I Expect?

Why new pages take time to appear, deleted ones linger, and Google sometimes shows a different title than the one you wrote — all in plain English.

Why You Need a Transactional Email Service

The invisible system that determines whether your contact form submissions actually arrive — and why the default WordPress setup isn't enough.

Why do I need legal policies?

Privacy Policies aren't optional, generic templates can do more harm than nothing, and the cost of getting it wrong is bigger than most small businesses realize.

Adding a Third-Party Vendor to Your Website

Bringing in a marketer or specialist is often a smart move — here's how to do it without breaking your site, hurting your SEO, or creating a mess to clean up later.

Why Accessibility Matters

Accessibility isn't a niche concern for "other people" — it's just building a website that works for the real range of people who actually visit it.