The number one thing that you need as a local business, is to be visible to customers who are searching for your products or services. If people aren’t able to find your business, they’re not going to be able to make a purchase.
Search engines like Google will display the results that they feel are most relevant for the search query. The more you can do to help the search engine feel your website is relevant, the more visible your business will be.
There are steps that you can take as a business owner to improve the visibility of your business in your local area. This is commonly referred to as Local SEO, the process of optimising your website (and business) to be found in the search engines.
Download our free guide to learn how you can help your business to stand out from the crowd.
Learn why you need to claim your free Google My Business page and the power that it can offer to your business
Understand the importance of having a consistent Name, Address and Phone Number across your business listings
Find out what a citation is and how search engines like Google will use citations to establish your credibility
See how reviews can help your business and why you should be asking your customers for them on a regular basis
Learn how you can update your website with local content that will help both search engines and your website visitors
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